Keune Haircosmetics : Marketing Export Plan
Maxine van der Eijk (Student); L.J. Harris (Begeleider)
How can Dopper improve its position on the Belgian market?
Ahalya Ganesh (Student); Agota Szabo (Begeleider); J. Veldman (Begeleider)
How can YaBand position YCall (a VoIP App) in the Dutch target market?
Lin Jue (Student); Esther Schagen
NAIF Export Marketing Plan
Hilda van Vliet (Student); Agota Szabo (Begeleider)
To buy or not to buy…
Myla Ketel (Student); E.J. van Weperen
What is the best strategy to export Gurman's coffee from Lithuania to the Netherlands?
Sabina Salaikiskaja (Student); Agota Szabo (Begeleider)
Athlete endorsements
Dominique van Bennekom (Student); Martin Karemaker (Begeleider)
The impact of in-store product demonstrations on the consumers’ purchase behaviour
Stefanie Krijnenburg (Student)
When online fashion retailers “pop-up” into the real world
Lora Iatcheva (Student); Peter de Groot (Begeleider); Ilona Taillade (Begeleider)
Selling love to the silver consumer
Roosmarijn Eversdijk (Student); Ad Franzen (Begeleider); Evelyn Bekooij-Westerhoudt (Begeleider)