Marketing 3.0
Alsem, Karel Jan
Spotlight on the ChatGPT effect
Bakker, Diederich; Schütt, Sven; Romein, Emiel
Bvlgari France
Camille Le Bas (Student); Rob Jeffery (Docent); Vanessa Yazbek (Docent); Gaël Durand (Begeleider)
A strategic approach for Medisol's success in Greece and Czech Republic
Alexander Maljers (Student); Rob Jeffery (Docent); Jeroen Meijering (Docent); Marjolein Luijk (Begeleider)
Navigating the road to market sucess: the Novades story
Morgan de Saint Jorre (Student); Etienne Veldhuis (Docent); Marieke Polinder (Docent); André Da Silva (Begeleider)
Outline of a Degrowth Business Model Framework
Dommerholt, Egbert (Biobased Business Valorisation)
What are the best strategies TieTalent can use to increase the sales of its Sourcer service?
Raya Gerdzhikova (Student); Marieke Polinder (Docent); Vanessa Yazbek (Docent); Laura Blakaj (Begeleider)
What steps need te be taken in order to make Slovakia a high-revenue country?
Laura Partiková (Student); Vanessa Yazbek (Docent); Nicole Dornig (Begeleider)
Supporting the Creation of Value for Intercontinental Customers Through Communications
Mohammed Mostafa (Student)
Brand orientation as a marketing perspective for primary healthcare organizations
Harald Pol (Lid Lectoraat); Eveline van der Herberg (Onderzoeker); Di-Janne Barten (Onderzoeker); Judith Tielen (Onderzoeker); Gerrita van der Veen (Lector)