Effects of app pricing structures on product evaluations
Wolkenfelt, Marcus Renatus Johannes; Situmeang, Frederik Bungaran Ishak (Faculteit Business En Economie)
Co-creation and co-design in pop-up stores
Anja Overdiek (Lid Lectoraat); Gary Warnaby
Co-creating fashion spaces
Anja Overdiek (Lid Lectoraat)
Facebook Marketing Intelligence
Effing, R. (Robin) (Lector); Groothuis, D. (Daan) (Student); Spil, T.A.M. (Ton) (Teacher)
Brand Positioning
Kostelijk, Erik (Amsib (Cedis)); Alsem, Karel Jan
CESI Accelerator
Maren Flunkert (Student); Jonneke F.M. de Koning
Making animal welfare matter: Positioning animal welfare as personally relevant
Lenka van Riemsdijk (Lid Lectoraat)
Bio trade in Peru
Palomino, J. (Student); Uenk-Barten, C.
Fashion and sustainable purchasing
M.P.N.C. Soyer; K. Dittrich; K.G. van der Kooy
The influence of in-store personnel on online store value
Verhagen, Tibert (Lectoraat Digital Commerce); van Dolen, Willemijn; Merikivi, Jani