Generating inwards tourism by improving the brand knowledge and brand image, through communicating associations favored by the target group reflecting the city brand of Bratislava
Suzanne Jellema (Student); Maria Poulaki (Begeleider)
Equity-specific effects of 26 Dutch obesity-related lifestyle interventions
de Jong, Johan (Healthy Lifestyle, Sports And Physical Activity); Kremers, Stef; Assema, Patricia; Schreurs, Hanneke
Starbucks
Mirjam Garconius (Student); P.M. Koelemij (Begeleider)
KNP and The New Way of Working
Margot den Dulk (Student); E.C.J. Nieuweboer (Begeleider)
Viral Marketing in Today's Global Village
Lieneke Paalman (Student); W.B. van Dam (Begeleider)
S.O.S.
Esmée Klein Bramel (Student); B.A.M.M. Kuijpers (Begeleider)
How can Holland Casino regain the flow of foreign visitors?
Timo Trimborn (Student); W.B. van Dam (Begeleider)
Social media
M. Stegehuis (Student); G. Jansen (Begeleider); A.J.R.B. Quanjer (Begeleider)
Nedcars' penetration into the business market
Reijnst van der Remi (Student); P.J.M. Hanssen (Begeleider)
Ingredient Branding of Bluetooth : how to make technology become a valuable brand
Marta Majewska (Student); P.J.M. Hanssen (Begeleider)