Bachelor Design Research
Kruithof, ALV (Adriaan) (Student)
In hoeverre kan de implementatie van augmented reality (AR) fysieke multibrand stores onderscheiden van andere typen moderetailers en hiermee de klantervaring verbeteren?
Nieuwenweg, Maartje (Student); Smit, Joop; Hera, Ligia
How can we activate consumers to limit their microplastic pollution from fashion?
Heeswijk, Guusje (Student); Kandackappalli , Harsha Ramesh; Koeleman, Chris
The Impact of Social Media on Consumers’ Identity-Formation Processes
Almeida Betancor, Carla (Student); von Maltzahn, Constantin; Mossinkoff, Marco
Embrace the sustainable future
Ma'arij, Zawfira (Student); Smit, Joop; Hera, Ligia
Unlocking the Path to Sustainability- Multi-Brand Retail SMEs as Agents of Change in the Fashion Supply Chain
van Leyen, Bensimon (Student); Schellens, Sander; Moonilal, Merunisha
Exploring the Viability of Metaverse Shopping Experiences in Creating Emotional Connections and Driving Purchases on Luxury E-Commerce Platforms
Heyer, Lisa (Student); Schellens, Sander; Mathura-Meghani, Mausam
Circular Moonshot: Understanding Shifts in Organizational Field Logics and Business Model Innovation
DiVito, Lori (Lectoraat Collaborative Innovation And Entrepreneurship); Leitheiser, Erin; Piller, Charlotte
We moeten het over klasse hebben
Parry, Gwen (Lectoraat Fashion Research & Technology)
Diversiteit en inclusiviteit in de mode-industrie
Chraa, Chafika (Student); Hera, Ligia; Smit, Joop