Marketing Plan Dutch Culture Centre 2010
Marketing Plan Dutch Culture Centre 2010
Samenvatting
The assesment of running a new concept: Cultural collaboration and exchange.
Shanghai was the first time for the Dutch Culture Centre to take place. After the World Expo this 'concept' is going to be used for future cultural events all over the world.
So the important thing is to evaluate the DCC concept during its run at the world expo and learn how to sustain the concept the best way for the future.
Organisatie | Hogeschool Utrecht |
Opleiding | International Business an Languages |
Afdeling | Marketing en Commerce |
International Business Studies | |
Jaar | 2010 |
Type | Bachelor |
Taal | Engels |