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Tigro Industries NV

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Tigro Industries NV

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Samenvatting

Tigro Industries is a fast growing international company that is only situated in Belgium. They have just opened their second company complex in Lommel, Belgium. Which is already a great success. Now they have a new goal, Tigro Industries want to open a third company complex in the Netherlands. With this research they want to find out if it is possible to build up a third company complex in the Netherlands with the same concept and success as in Belgium.
Tigro Industries want to expand their company to generate a larger turnover.
Research problem
The problem definition of Tigro Industries NV is :
‘What should Tigro Industries NV have to do to realize the marketing objectives through the activities on the Dutch market.’

OrganisatieHogeschool Utrecht
OpleidingInternational Business an Languages
AfdelingMarketing en Commerce
International Business Studies
Jaar2009
TypeBachelor
TaalEngels

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